Mastering Graphics: Design and Production Made EasyR.R. Bowker, 1983 - 180 páginas |
Dentro del libro
Resultados 1-3 de 29
Página xi
... communication of the ideas inherent in its parts . The first aspect has to do with what the object looks like and how the stories leap off the page into the reader's mind ; or , how you recognize the product from page to page and issue ...
... communication of the ideas inherent in its parts . The first aspect has to do with what the object looks like and how the stories leap off the page into the reader's mind ; or , how you recognize the product from page to page and issue ...
Página 30
... communicate that content to the reader , then go ahead and do what your instincts tell you to do and have fun . But ... communication , inside information . That character is very appropriate for a newsletter ; it is enhanced by the ...
... communicate that content to the reader , then go ahead and do what your instincts tell you to do and have fun . But ... communication , inside information . That character is very appropriate for a newsletter ; it is enhanced by the ...
Página 72
... communication value of both the picture and the caption it accompanies . Used correctly , they are editorial tools for speedy communication , which is what you want . If you think of a caption as the self - contained little story that ...
... communication value of both the picture and the caption it accompanies . Used correctly , they are editorial tools for speedy communication , which is what you want . If you think of a caption as the self - contained little story that ...
Contenido
What face to use? | 44 |
how much space will the words take in type? | 52 |
Sans serif vs serif faces for body copy | 58 |
Derechos de autor | |
Otras 9 secciones no mostradas
Términos y frases comunes
allow appear attention background become called characters clearly color column contrast copy cost count course create depends dolor draw easy edge editor effect elements expected faces factor fold give graphic halftone handling headline Helvetica important inch interesting kind leading legibility less letter light lines logo look machine magazine margin marks material matter means measure mechanical normal original paper person photograph picas picture piece placed possible printer printing probably problem proofs publication ragged reader reduce result rules scale screen sense separate shape sheet short shots simple space standard story things turn typesetting typewriter typography usually variety visual width
Referencias a este libro
The Handbook Handbook: The Complete How-to Guide to Publishing Policies and ... A. B. Travis Vista de fragmentos - 1984 |